New Titleist Tour Soft
TITLEIST golf ball scientists and engineers are guided by the core principal of constant improvement. They spend each day in pursuit of breakthrough materials, technology and design that will provide meaningful performance gains for golfers. Their most recent efforts have given rise to the all-new Titleist Tour Soft golf balls, available soon in Australia and New Zealand.
For golfers demanding better feel, the invention of Titleist Tour Soft– the softest-feeling golf ball in its category – delivers a better performance experience. Tour Soft’s innovative design combines the largest core ever engineered into a Titleist golf ball. Along with its breakthrough ultra-thin cover technology, Tour Soft provides responsive feel, very fast speed for commanding distance and excellent short game performance.
“We knew based on breakthroughs being made in R&D that there was an opportunity to deliver a brand new high-performance golf ball that would lead the category in terms of soft compression feel,” said Michael Mahoney, Vice President, Titleist Golf Ball Marketing.
“Ultimately, because of our exhaustive and iterative prototyping process, we were able to deliver everything we wanted in Tour Soft – and more. It’s not only the softest ball in the category. It’s better and longer than Chrome Soft, TP5 and Tour B RXS.”
https://www.youtube.com/watch?v=EyAve4pfsVU
What you need to know about the New Tour Soft
- The largest Titleist core ever produces category-leading soft feel and high ball speed for commanding distance. In developing Tour Soft’s core, the Titleist Golf Ball R&D and Operations teams were challenged to break through previously accepted core size limitations in order to produce a golf ball that feels better and is longer or just as long as the competition.
- A new ultra-thin 4CE grafted cover made with TCU Process Technology generates advanced short game control. Innovations in the manufacturing process at Titleist Ball Plant 2 in Massachusetts allowed engineers to mould the extremely thin, very soft cover formulation uniformly across the surface. The Tour Soft cover – a proprietary blend of four different materials – is just as thin as some urethane-covered balls currently on the market.
- A new spherically-tiled 342 cuboctahedron dimple design, optimised for the new Tour Soft construction, delivers a penetrating trajectory and consistent flight.
Tour Soft, available in both white and high-optic yellow, replaces and improves upon the prior generation NXT Tour and NXT Tour S golf ball models in the Titleist golf ball family.
“We knew based on breakthroughs being made in R&D that there was an opportunity to deliver a brand new high-performance golf ball that would lead the category in terms of soft compression feel,” said Michael Mahoney, Vice President, Titleist Golf Ball Marketing.
“Ultimately, because of our exhaustive and iterative prototyping process, we were able to deliver everything we wanted in Tour Soft – and more. It’s not only the softest ball in the category. It’s better and longer than Chrome Soft, TP5 and Tour B RXS.”
New Titleist Tour Soft golf balls are available in Australian and New Zealand golf shops from February 3 with a suggested retail price (SRP) of $49.95/dozen; NZ SRP: $59.95/dozen.
Visit Titleist.com.au for full details on the new Titleist Tour Soft golf balls.
New Titleist Velocity
DESIGNED to deliver even more distance on every shot in the bag, the new Titleist Velocity golf balls are designed with proprietary high-speed technology for golfers seeking Titleist performance and quality in the fastest package available.
With the introduction of new high-visibility colour options – VISI-White and Velocity Pink – the power of Velocity is also packed with personality.
Now available in Australian and New Zealand golf shops Velocity has been reengineered with a softer high-speed core and Titleist’s fastest cover blend to deliver extremely low spin and fast ball speed off the tee for increased distance. Velocity’s advanced aerodynamics produce a high flight on all shots to enhance distance and help golfers stop the ball closer to the hole.
“Everything we do with Velocity is to generate speed and distance,” said Michael Mahoney, Vice President, Titleist Golf Ball Marketing. “When we spoke to Velocity golfers at the beginning of the development process, they told us they wanted even more distance, especially off the tee. Our R&D team responded with new core technology and the fastest cover of any Titleist golf ball on the market to give them that added advantage.”
https://www.youtube.com/watch?v=zOFF-3ox-_c
What you need to know about the New Velocity
Longer distance through high speed, extremely low spin and high flight on all shots:
- The softer, high speed LSX core produces fast initial velocity with extremely low spin for deep downrange distance on all full swing shots.
- A new, faster NaZ+ cover provides higher ball speed for longer distance.
- A spherically-tiled 328 tetrahedral dimple design optimises Velocity’s aerodynamic performance, producing high flight and long carry for shots that fly far and land more softly on the green.
- Titleist Velocity is now offered in three colour and preference options: standard White plus two new high-visibility colours – VISI-White and Velocity Pink.
VISI-White also features an orange sidestamp and double-digit play numbers (00, 22, 77, 99). The double-digit play numbers were selected based on their popularity among members of Team Titleist.
New Titleist Velocity golf balls (White, VISI-White and Velocity Pink) are available in Australian and New Zealand golf shops from February 3 with a suggested retail price in Australia (SRP) of $42.95/dozen; New Zealand SRP: $59.95/dozen.
Visit Titleist.com.au for more details on the new Titleist Velocity golf balls.
