The DP World Tour’s social-media team has enjoyed a lot of hits in recent years and we’re yet to see even the vaguest hint of a ‘miss’.
But the crew might just have hit on their best collaboration yet with the ‘Keepy Uppy’ Challenge at this week’s season-ending DP World Tour Championship in Dubai.
Using a phalanx of tour stars, the 27 players take turns juggling a golf ball on the face of a wedge, sending the sphere down the line before, well… let’s not spoil the outcome and just get to the video:
Impressive. Incredible. Magical, even. And the mobbing of Robert MacIntyre at the end just oozes European camaraderie. No wonder those of us in neutral countries cheer for the Europeans at every Ryder Cup.
Before you leave us, there’s always the question of out-takes in a challenge like this. And yes, the good people at the DP World Tour were brave enough to share those for our viewing pleasure:
