Bridgestone golf

January 21st, 2025

Bridgestone re-signs Tiger Woods, bolsters tour staff with key additions

article, Boo Weekley, Bridgestone Golf, Chris Gotterup, Dan Murphy, Equipment, Fred Couples, golf digest, Harry Hall, Jason Day, Kurt Kitayama, Matt Kuchar, Tiger Woods

February 13th, 2024

How Tiger Woods tests golf balls – and the big mistake amateurs make finding the right ball

Golf Digest equipment editor E. Michael Johnson had the opportunity to ask Woods about his ball-testing process, how he mimics tournament conditions when practising at his home in Florida and where amateurs are missing the mark with their ball choice. Here’s what Woods had to say.

golf’s-power-brokers-react-to-usga-and-r&a’s-golf-ball-rollback-announcement

December 7th, 2023

Golf’s powerbrokers react to R&A and USGA’s golf ball rollback announcement

The rule change caused an eruption from golfers on all sides. We break down some of the most noteworthy reactions.

‘1,000-contacts-with-a-club’:-tiger-woods-breaks-down-his-typical-tournament-prep-to-college-kids-in-fascinating-video

November 28th, 2023

‘1,000 contacts with a club’: Tiger Woods breaks down his typical tournament preparation to college kids in fascinating video

As Woods explains, “contacts” with a club come in many different forms.

October 20th, 2023

What you can learn from Lexi Thompson’s golf ball choice, and how it can help your game

What Thompson’s efforts really bring to the fore is the challenge for all golfers to find the best ball for them.

December 9th, 2022

Seeking more distance, Tiger Woods is making a golf ball switch for upcoming events

February 23rd, 2022

2022 Equipment guide: Bridgestone golf

Tour B X Feel for more birdies and accuracy to help control the ball on every shot. The enhanced feel of the Tour B X comes from a softer cover as a result of the SlipRes technology. The Tour B X gets accuracy as a result of lower side spin from the gradation core construction. Read more…

November 24th, 2020

Bridgestone re-signs Tiger Woods and Bryson DeChambeau to long-term golf ball deals

The game’s two biggest stars commit to helping Bridgestone win on the course and in the R&D lab for years to come

March 11th, 2020

Tiger Woods started the year with a new Bridgestone golf ball. Now you can play it

Tiger Woods took more than two years testing prototypes of what would eventually become Bridgestone’s Tour B XS ball.

February 18th, 2020

Bridgestone’s new Tour B range of balls

We caught up with Bridgestone Golf’s Marketing Manager (Golf Balls), Elliot Mellow, to chat about the new Tour B range of balls coming to Australia in 2020.