There is never a dull moment with Phil Mickelson. And if you thought that was going to change after he picked up his seniors card last week, you probably don’t have a true understanding of what Phil being Phil is all about.
Just days after celebrating his 50th birthday, Lefty was contending for his 45th PGA Tour title at the Travelers Championship and, apparently, conjuring up another glorious side hustle.
Phil Mickelson has filed a trademark for 'HIT BOMBS' indicating an intent to launch a 'HIT BOMBS' clothing line.
The filing (made on June 23rd) comes the same week that @PhilMickelson ends up leading an event entering the weekend for the first time since turning 50.#hitbombs pic.twitter.com/dfAGjjcJsI
— Josh Gerben (@JoshGerben) June 27, 2020
That’s the Phil we all know and love.
Mickelson’s use of the term “Hit Bombs” dates back to at least the 2019 Masters, when he merrily drove down Magnolia Lane talking about doing just that at Augusta National.
Weekend at @TheMasters hitting BOMBS 💣 and attacking pins.
LFG!!! #Lefty pic.twitter.com/yTt0yVJ5tQ— Phil Mickelson (@PhilMickelson) April 13, 2019
Subsequently, he’s dropped the term like somebody who’s trying to make it the term that all the cool kids use. Well, now we know maybe why he’s doing that.
The trademark application notes the potential use of the term on golf shirts, T-shirts and hats. That doesn’t explain the aviator sunglasses he’s been sporting the past three weeks since the PGA Tour’s resumption, although maybe you need to wear those shades when you’re hitting all those bombs?!?
Mickelson has a history of taking big moments in his career and, ahh, capitalising on them. His mighty leap after winning the 2004 Masters has been turned into a logo that Mickelson wears on his apparel and golf shoes.
In the past year he’s also worked on another business venture, Coffee for Wellness, as part of his body transformation over the past year.
Hat, robe, COFFEE for WELLNESS. Who else is ready to watch themselves win the Masters today?
Tune into CBS at 2:30pm ET to watch! pic.twitter.com/xoJfF02poj
— Phil Mickelson (@PhilMickelson) April 11, 2020
Like we said, never a dull moment for Phil.