WHAT YOU NEED TO KNOW: Cobra has made a series of strides in using 3D printing across its putter, wedge and iron lines, most notably in its LIMIT3D/3DP Tour irons (the first fully 3D printed irons on the market). It now adds to its fully 3D printed collection with two new putters. The Enzo mallet Read more…
WHAT YOU NEED TO KNOW: Vice Golf, which launched its first batch of clubs with irons, wedges and putters last year, completes its lineup with two drivers, fairway woods and hybrids. The designs grew out of millions of data points from its partners at HIO, the largest club-fitting operation in Europe. From that input the Read more…
President Donald Trump’s sweeping “reciprocal tariffs” in international trade have set off unsettling shock waves through Wall Street and the world’s economies. But in a practical sense, the nation’s First Golfer may have levied a critical blow to the golf boom that’s been on a record pace since the early days of the COVID-19 pandemic. Read more…
Why is everyone so angry? (I mean, I know why I am, having correctly picked the winner of the Masters exactly the same number of times as I’ve eaten pimento cheese … but I digress.) No, I ask this in light of the current malaise that sits front and center in every discussion of the Read more…
While it might seem that the idea of a more forgiving club matters most off the tee, we think the case can be made that for a lot of golfers, a little more forgiveness in their irons can go a long way. The targets are much smaller when we’re talking about an approach shot compared Read more…
WHAT YOU NEED TO KNOW: BGT (Breakthrough Golf Technology), the company that has made inroads with its Stability putter shafts designed to improve consistency, now steps into the full putter business with the new Paradox. Again, the theme is consistency. The company touts the putter’s high-toe/low-heel weighting as being a fundamental improvement in the zero-torque Read more…
Comparing golfers of different eras, even on an iconically consistent layout like Augusta National, is usually like trying to predict how a toddler might react to seeing the Easter Bunny for the first time, rife with conjecture and suppositions that cannot be verified in any way that might be considered scientific. So what? We think Read more…
Looking to learn what you need to know about the latest new products from Pinnacle? These handy thumbnails will keep you up to date on the company’s new releases across all ball catetgories. Pinnacle Distance ball, WLD partnership: The new Pinnacle Distance ball reflects a renewed approach to a singular focus on the long ball, Read more…
Looking to learn what you need to know about the latest new products from LA Golf? These handy thumbnails will keep you up to date on the company’s new releases across all club catetgories. LA Golf Face ID Drivers: LA Golf, the high-end shaft manufacturer that has started to dip its toe into golf clubs, Read more…
Dave Pelz, a former NASA scientist, became a noted short-game teacher to dozens of tour pros and an inventor of numerous short-game training aids that helped everyday players. He passed away on Sunday at his home in Texas.
WHAT YOU NEED TO KNOW: LA Golf, the high-end shaft manufacturer that has started to dip its toe into golf clubs, makes its biggest splash with the new Face ID driver, which was developed in conjunction with reigning U.S. Open champion Bryson DeChambeau. DeChambeau worked extensively with LA Golf’s Jeff Meyer, chief design officer, on Read more…
Forgiveness is one of the buzzwords in drivers today. It’s usually surrounded by scientific terms like moment of inertia (MOI), center of gravity and grams-centimeters squared, and although there is a way to measure certain mass properties on a clubhead, numbers sometimes can get overinflated to the point of distortion and confusion. (To be clear, Read more…
Distance is like dessert: Everybody wants more. Doesn’t matter whether you’re a scratch player or slogging along trying to break 100, old or young, male or female. One less club into the green is going to make you walk a little taller, smile a lot bigger and probably love the game more. That’s especially true Read more…
That tree on the sixth hole at TPC Sawgrass, the one getting almost as much air time as Rory McIlroy in that Optum ad? Don’t tell anyone, but it’s not in play. Not for the ball flight of any tour pro competing this week at the Players Championship. The controversial tree, 15 yards ahead of Read more…
Shane Popham, 36, is a former Division I punter and placekicker who has found a new passion with golf in the last decade. A channel sales director, Shane leans on his athletic background for plenty of clubhead speed but struggles to control which direction it might be going on a particular day. His best hits Read more…
Matt Singer, 52, is a trial lawyer in Oregon and Alaska with three years of Hot List testing experience. He plays most of his golf at Pumpkin Ridge Golf Club near Portland and gets out multiple times a week. “I played more than 100 times last year. Lots of those were six-, nine-, or 12-hole Read more…
WHAT YOU NEED TO KNOW: Vice Golf, the funky direct-to-consumer golf ball brand based in Germany that’s recently made its first foray into clubs, takes its next step into expanding its repertoire with a 10-piece starter set. The all-in-one Vice Boost set includes driver, hybrid, irons, wedges and putter, with each club developed through the Read more…
Question: I see all the latest clubs that just came out in the Hot List, and I’m fired up to check them out. But I’ve been sitting here in the ice and snow for the last two months. With all that rust, is this really the right time for me to get fit for new Read more…
WHAT YOU NEED TO KNOW: The Toulon Golf 2025 Collection of milled putters features 10 models, including a version of the iconic “2-Ball” mallet. The varying head styles often feature multiple hosel offerings, and throughout the line there’s a distinct emphasis on creating a softer feel. The key element behind the push toward softness is Read more…